Exponentially accelerating technological developments, the ever-increasing value of data and increasing data literacy are changing the established definition of being “data-driven”. By 2025, it is predicted that intelligent workflows and seamless interactions between humans and machines will standardize and most workers will use data to optimize nearly every aspect of their work.
McKinsey identifies seven characteristics that define the data-driven businesses of the future. Although the title of the article is 2025, it would be appropriate to say that many companies are already making efforts to acquire these competencies.
1 - Data Influencing Processes, Interactions and Decisions
The data-driven culture encourages continuous performance improvement to create differentiated customer experience and improved employee experience.
2 - Data is Processed and Transmitted in Real Time
This allows for much more advanced use cases to provide insights to customers, employees, and partners.
3 - Flexible Data Stores Allow Integrated and Ready-to-Use Data
This provides complex simulations and case scenarios that use traditional machine learning capabilities or more advanced techniques such as reinforcement learning.
4 - Data Operating Model Treats Data Like A Product
Together, these products offer new AI-driven capabilities that can be replicated and used more easily to meet a variety of business challenges. In this way, it is possible to save time and cost.
5 - Job Descriptions of Chief Data Controller Will Be Expanded to Create Value for the Company
Working in partnership with relevant business teams, he is responsible for thinking about new ways to use data, developing a holistic enterprise data strategy, and generating new revenue streams.
6 - Data Ecosystem Memberships Will Be Standardized
Barriers to the exchange and consolidation of data will be greatly reduced. In this way, it will be possible to combine various data sources in a way that is much greater than the sum of the parts of the produced value.
7 - Prioritize Data Management and Automate Processes for Privacy, Security and Resilience
Altogether, these efforts will ultimately accelerate the adoption of new data-driven services by putting organizations in greater confidence in both data and how it is managed.
To examine the training programs we have developed under this title as the Institute of Communication and Business Sciences:
https://ibe.com.tr/categorie/digital-technology
Created by McKinsey, this guide aims to help managers understand the characteristics of the new data-driven organization and the capabilities it provides. You can visit the link below to examine in detail.
https://www.mckinsey.com/business-functions/mckinsey-analytics/our-insights/the-data-driven-enterprise-of-2025?cid=other-eml-dre-mip-mck&hlkid=a774e1a8976d4a078406df70a8406fd5&hctky=129966 ef9bddd7-8f8b-4bed-8195-c8d64630a348